@Beyond
MET - 100 Years of Women
Task Summary
Art piece and booklet celebrating 100 years of women in the Metropolitan Police.
Editorial Design
-
Wall Art
-
Branding
-
Editorial Design - Wall Art - Branding -
Celebratory Booklet
The Met Police is an extraordinary and complex organisation that requires enormous clarity and simplicity in its branding to create consistency.
I have worked with the Metropolitan Police on a number of projects across all media. From compelling environmental office graphics, asset creation, info graphics/timelines, vehicle livery and creating user friendly brand guidelines. Ensuring to stay true to the Mets brand values and remaining contemporary.
2019 marked the 100th anniversary since the first female police officers in the Met began patrolling the streets of London. The met wanted to commemorate this day by creating a mural art piece to sit in New Scotland Yard and a 32 page Booklet to be handed out during a ceremony at Westminster Abbey, along with smaller branded collateral - like pin badges. Delving into the Mets archives to bring the women’s inspiring stories to life.
Silver foiling and a premium regal blue paper finish was used to give an elevated feel compared to their normal communications’s.
Mural Collage
The collage aims to not only to look back and celebrate the women of the last 100 years, but also show the wider world what women are doing in the Met at the moment, in every role, in every rank, in every specialism, all contributing a huge amount to keeping London safe. I created a collage of almost 500 women from across the 100 years coming together to create an anonymous police woman.
Blue ink is engraved on metal for a premium finish and to ensure its long lasting. Representing the strength of the force and women’s contribution of the last 100 years.
The collage sits proudly in the lobby after the main entrance for all to see an be inspired by.